Description
Learn how to write emails that yield prompt, positive replies.
This program covers practical concepts relating to email communication. By mastering email best practices, you will establish a reputation for sending user-friendly correspondence, which will cause your readers to open your messages quickly.
The instructor of this program will not advise you to outsource your thinking to artificial intelligence; however, he will help you navigate the effects of AI on modern email communication. For example, AI can help you craft pleasantries that sound less generic, but insincere attempts to tailor your message will backfire.
The overarching theme of this program is “drafting emails that are easy for your readers to respond to”. Concurrently, this program specifically addresses ten email topics:
- Email length
- Tailoring to your reader
- Response time
- Subject lines
- Pleasantries, e.g., “I hope all is well.”
- Copying – Reply or Reply All?
- Following up
- Email vs. oral communication
- Formality
- Tone
By the end of this detailed program, you will be able to:
- Write in a style that is both professional and courteous.
- Obey the etiquette of email communication.
- Adapt your level of formality depending on the audience.
- Elicit faster responses from clients and team members.
LEARNING OUTCOMES
This program will leave participants with concrete tools for drafting professional emails that elicit prompt, positive replies.
SUITED TO
This program is intended for professionals who rely on email as a primary channel of communication with clients, team members, and key stakeholders.
PRESENTER
Ryan Standil, Owner, Write To Excite
Ryan leads seminars about effective written communication. He is a regular speaker at accounting firms, law firms, corporations, and governmental agencies.
Ryan attended Western University, in Canada, where he graduated from the Ivey Business School and the Faculty of Law. After graduating, Ryan worked at a law firm in Toronto, focusing on corporate and commercial matters.
Today Ryan owns and operates a seminar company, called Write To Excite. His mission is to help professionals grow their income by improving their writing. Ryan is a frequent contributor to the leading newspaper in Canada, The Globe and Mail.